Branding design for an accountancy business.
An accountant based in East Anglia needed rebranding when they relocated. The client is a family-led business of accountants, and the team are a warm, friendly company.
To reflect the nature of accountancy – the accuracy and the calculation, but also to reflect their warm, open and friendly personalities, which is different to the normal perception of accountants. Branding therefore was designed to be colourful, fun and non-corporate in feel. The fitted arrangements of the diamonds are designed to reflect the accuracy of mathematics. And maybe a bit of golf jumper.
